Author Archives: sudipa

Augment Your Digital Marketing Strategies with Pay-Per-Click Advertising Courses

Pay-per-click (PPC) advertising is a unique digital advertising approach which allows advertisers to pay their host when a visitor clicks on their site. When it comes to search engines, advertisers usually bid on search terms that gratify their target market. … Continue reading

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Competitive Advantages of Digital Marketing

A business organisation can be benefited greatly by implementing digital marketing strategies. Techniques like SEO, CRO, and PPC help in the growth of an organisation and making profits. The advantages provided by digital marketing are as follows – Innovative marketing … Continue reading

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A Gateway to the Modern Marketing World

Digital marketing is considered as one of the modern day sensations for various reasons. It has revolutionised marketing and, in the process, has outdone traditional marketing techniques. This article is an endeavour to shed some light on this unique marketing … Continue reading

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Skills of SEO Professionals – Do you Have Them?

SEO professionals might have diverse skills, but there are a few skills which are quite essential and should be present in any aspiring professional. SEO training institutes in Kolkata ensure that professionals do not just develop a deep understanding of … Continue reading

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