Author Archives: ankita
How can a digital marketer make a living in India?
In India, the fastest-growing career options are no longer conventional but numerous digital job roles. Nowadays, it is common for ambitious youngsters and even former executives of MNCs to prefer a career that allows them to be their own boss. … Continue reading
Why using Instagram reels is crucial for business marketing in 2022
Since Instagram released reels in 2020, it’s kind of changed the way marketers and influencers interact with their target audience. With over 500 million active users on the platform daily, the potential to reach the maximum number of prospects and … Continue reading
Learn How to Do Keyword Research in our SEO Course
The objective of keyword research is to find out what users are searching for on Google and other major search engines. Keyword research is a type of general, industry-specific keywords and phrases that generate online traffic to SERPs. This is … Continue reading
Top 5 benefits of using Google AdWords for your online business
Like the rest of the world, the demand for growing businesses online and expanding their presence on an international level is increasing day by day in South Africa. Business owners are now realizing the importance of implementing digital marketing into … Continue reading
3 simple ways you can improve the quality score in Google AdWords
The AdWords quality score measures factors such as the quality of your user experience, keyword relevancy, and the effectiveness of your pay-per-click advertisement campaign. A quality score determines the relevancy and quality of the keywords that you are using in … Continue reading
6 Major Reasons Why Learning Google Analytics Can Boost your Digital Marketing Skills
Google Analytics has grown in importance by leaps and bounds over the years. Any online marketer who wants to improve the search engine rankings must make use of this service offered by Google. With the increasing amount of data on … Continue reading
